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Minggu, 30 Maret 2014

English Task: Cultural Etiquette in Business (Group Assignment)

Members of the group:
  1. Belli Febriani
  2. Istiana Khairany
  3. Isye Siti Sarah
  4. Nurul Sukma Putri
Class: 3EB14


In this globalization era, many companies are expanding to all corners of the world. Ethic of business communication in today's global era being in the spotlight, whether they uphold ethical or not.


When doing business with local people who have basically the same ethics and culture with us, then there will no big deal. But what if we want to expand our business and market share to other countries and we have to cooperate with foreigners? 
First of all, we really have to know of their culture in order to succeed in business. We often see a partnership fail just because of misunderstanding due to cultural differences, so that is what we should avoid.
If we already understand how our business partner's culture and ethic, it will be easier to make a deal and bring benefits to both sides.

In this case, we are planning to starting business with the Japanese. We will try to explain how Japanese business culture and ethics, here we go..

1. The People
Japan is a highly structured and traditional society. Great importance is placed on loyalty, politeness, personal responsbility and on everyone working together for the good of the larger group. Education, ambition, hardwork, patience and determination are held in the highest regard. The crime rate is one of the lowest in the world.

2. Meeting and Greeting
  • A handshake is appropriate upon the meeting. The Japanese handshake is limp and with little or no eye contact.
  • Some Japanese bow and shake hands. The bow is a highly regarded greeting to show respect and is appreciated by the Japanese. A slight bow to show courtesy is acceptable.
3. Body Language 
  • Nodding is very important. When listening to Japanese speak, especially in English, you should nod to show you are listening and understanding the speaker.
  • Silence is a natural and expected form of non-herbal communication. Do not feel a need to chatter.
  • Do not stand close to a Japanese person. Avoid touching.
  • Prolonged eye contact (staring) is considered rude.
  • Don't show affection, such as hugging or shoulder slapping, in public.
  • Never beckon with your forefinger. The Japanese extend their right arm out in front, bending the wrist down, waving fingers. Do not beckonolder people.
  • Sit erect with both feet on the floor. Never sit with ankle over knee.
  • Waving a hand back and forth with palm forward in front of face means "no" or "I don't know". This is a polite response to a compliment
  • Never point at someone with four fingers spread out and thumb folded in.
4. Corporate Culture
  • Punctuality is a must in all business and social meetings.
  • Any degree of knowledge of Japanese culture is greatly appreciated.
  • Japanese may exchange business cards even before they shake hands or bow. Be certain your business card clearly states your rank. This will determine who your negotiating counterpart should be.
  • Bear in mind that initial negotiations begin with middle managers. Do not attempt to go over their heads to senior management.
  • It is acceptable to use Japanese company interpreter in the first meeting. Once negotiations begin, hire your own interpreter.
  • Both business and personal relationship are hierarchical. Older people have higher status than younger, men higher than women and senior executives higher than junior executives.
  • It is very important to send a manager of the same rank to meet with a Japanese colleague. Title is very important.
  • Work is always undertaken as a group. The workgroup is strongly united with no competition; all succeed or all fail. Decision-making is by consesus. Everyone on the work team must be consulted before making decisions. This is a very low process.
  • The first meeting may focus on establishing an atmosphere of friendliness, harmony, and trust. Business meetings are conducted formally, so leave your humor behind. Always allow ten minutes of polite conversation before beginning business meetings.
  • It takes several meetings to develop a contract. When the time comes, be content to close a deal with a handshake. Leave the signing of the written contract to later meetings.
  • Etiquette and harmony are very important. "Saving face" is a key concept. Japanese are anxious to avoid unpleasantness and confrontation. Try to avoid saying "no". Instead, say, "This could be very difficult," allowing colleagues to save face.
  • Proper introduction to business contacts is a must. The introducer becomes a guarantor for the person being introduced.
  • Do not bring a lawyer. It is important to build business relationships based on trust. The Japanese do not like complicated legal documents. Write contracts that cover essential points.
5. Dining and Entertainment
  • Restaurant entertaining  is crucial to business. A person is judged by his/her behavior during and after business hours. Seldom is a business deal completed without dinner in a restaurant.
  • Drinking is a group activity. Do not say "no" when offered a drink.
  • An empty glass is the equivalent of asking for another drink. Keep your glass at least half full if you do not want more. If a Japanese person attempts to pour more and you do not want it, put your hand over your glass, or fill it with water if necessary.
  • An empty plate signals a desire for more food. Leave a little food on your plate when you are finished eating.
  • When drinking with a Japanese person, fill his glass or cup after he has filled yours. While he is pouring, hold your cup or glass up so he can fill it easily. Never pour your own drink and always pour your companion's.
  • Toasting  is very important in Japan and many toasts are offered during the course of an evening. At dinner, wait for the toast before you drink. Respond to each toast with a toast.
  • Wait  for the most important person (honored guest) to begin eating. If you are the honored guest, wait until all the food is on the table and everyone is ready before you eat.
  • When offered food, it is polite to hesitate before accepting. You do not have to eat much, but it is rude not to sample each dish.
  • It  is acceptable to slurp noodles. Some Japanese believe that it makes them taste better.
  • Do not finish your soup before eating other foods. It should accompany your meal. Replace the lid of the soup bowl when finished eating.
6. Dress
  • Dress is modern and conservative. The Japanese dress well at all times. Dress smartly for parties, even if an invitation says "Casual" or "Come as you are."
  • For business, men should wear dark suits and ties (subtle colors).
  • Women should wear dresses, suits and shoes with heels. Subtle colors and conservative styles are best for business.
These above examples point to a few considerations one must make when dealing business with the Japanese. Cross cultural awareness in areas such as meeting etiquette, business protocol and approaches to doing business are ways of enhancing your business trip and maximizing your potential.

References:
  1. www.venturejapan.com
  2. www.ediplomat.com
  3. www.wikipedia.org